Saturday, June 5, 2010

TBIDs -Tourism Business Improvement Districts and the "Humboldt Lodging Symposium" on Wednesday, June 23

If you're involved with tourism in Humboldt County, you know Tony Smithers. Tony works tirelessly for our industry's support and responsible growth at the Humboldt County Convention & Visitors Bureau, HCCVB. His passion for our area and its marketing seems boundless.

At the April, 2009 HCCVB board meeting, the board directed Tony to continue researching Tourism Business Improvement Districts and provide more information including any downsides to forming a TBID in Humboldt County. Please read his TBID Report online at the Humboldt Lodging Alliance's website.

Thank you Tony for all your hard work.

Please also see the Humboldt Lodging Alliance Tourism Districts FAQ for more information and their answers to questions like these:

What is a TBID?
Tourism Business Improvement Districts are a self-assessment by the lodging industry for the purposes of promoting the destination ...

Doesn't TOT pay for tourism promotion?
Even as destination marketing becomes more competitive and our neighbors have increased their budgets with TBIDs, Humboldt County’s marketing budget has decreased. While we will always lobby vigorously for government to invest TOT in tourism promotion, we need another funding source if we are to remain competitive.

Announcing the
Humboldt Lodging Symposium!

Wednesday, June 23, 10 am to 2 pm at the Red Lion Hotel, Eureka.

Come and learn about Tourism Business Improvement Districts (TBIDs) from John Lambeth, the leading expert in California. Hear from lodging operators Jeff Stanford from Mendocino and Bert Meyer from Redding on how TBIDs have worked for them.

The Humboldt CVB board of directors will be looking for YOUR direction on whether to recommend formation of a tourism district. Make sure your voice is heard!

Please RSVP to Charlotte Cerny, 707-444-6641
Questions? Contact Tony Smithers, 707-444-6635

Humboldt Lodging Alliance Website:
Humboldt Lodging Alliance Tourism Districts: FAQ
Tony Smithers, Humboldt County CVB: Tourism Business Improvement Districts Report

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